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	<title>ChrisSweigart.com &#187; B-Roll</title>
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		<title>Don&#8217;t Got That B-Roll?</title>
		<link>http://www.chrissweigart.com/2010/02/dont-got-that-b-roll/</link>
		<comments>http://www.chrissweigart.com/2010/02/dont-got-that-b-roll/#comments</comments>
		<pubDate>Mon, 01 Feb 2010 19:09:10 +0000</pubDate>
		<dc:creator>Chris Sweigart</dc:creator>
				<category><![CDATA[Commentary]]></category>
		<category><![CDATA[Television]]></category>
		<category><![CDATA[Animation]]></category>
		<category><![CDATA[B-Roll]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.chrissweigart.com/?p=628</guid>
		<description><![CDATA[When committing acts of television (hat-tip to Live Apartment Fire for that one) it is necessary to have to proper b-roll to tell a story.  For the uninitiated, b-roll is the video you see during a news story while you hear an anchor or reporter's voice.]]></description>
			<content:encoded><![CDATA[<p>When committing acts of television (<a href="http://liveapartmentfire.com/2010/01/04/one-man-band/" target="_blank">hat-tip to Live Apartment Fire</a> for that one) it is necessary to have to proper b-roll to tell a story.  For the uninitiated, b-roll is the video you see during a news story while you hear an anchor or reporter&#8217;s voice.</p>
<p>&#8220;B-roll&#8221; is apparently an &#8220;old film term&#8221; which I am too young to understand, and you probably don&#8217;t care about the details anyway.</p>
<p>Here&#8217;s what&#8217;s interesting: Sometimes reporters will find themselves assigned to cover a story that is &#8220;weak on video&#8221;.  Usually that means the story is about an event that was not visually capture, or a story about an issue.  These are often referred to as a &#8220;great story for newspapers&#8221;.</p>
<p>Apparently, an Asian media mogul has developed a way to fudge that b-roll by making news reports look like video games.  As this report from CNN shows, his company creates animations to depict the news.</p>
<p style="text-align: center;"><object id="ep" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="416" height="374" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="wmode" value="transparent" /><param name="bgcolor" value="#000000" /><param name="src" value="http://i.cdn.turner.com/cnn/.element/apps/cvp/3.0/swf/cnn_416x234_embed.swf?context=embed&amp;videoId=world/2010/02/01/coren.taiwan.anim.cnn" /><embed id="ep" type="application/x-shockwave-flash" width="416" height="374" src="http://i.cdn.turner.com/cnn/.element/apps/cvp/3.0/swf/cnn_416x234_embed.swf?context=embed&amp;videoId=world/2010/02/01/coren.taiwan.anim.cnn" bgcolor="#000000" wmode="transparent" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>Wouldn&#8217;t it just be easier to call these guys?</p>
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</span><p><a href="http://www.youtube.com/watch?v=SItFvB0Upb8&fmt=18">www.youtube.com/watch?v=SItFvB0Upb8</a></p></p>
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